News

Business world gets smaller during international seminar

- Summer 2011 -

From human rights violations in China to arrogance and decadence in the U.S., international news media broadcast negative stereotypes of cultures around the world on a daily basis, but according to a group of Freeman School executive MBA students, those images have little to do with reality.

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MBA team one of three national finalists in marketing contest

- Summer 2011 -

When Barnes & Noble announced a nationwide marketing plan contest to help promote Nook Study, its new digital textbook reading software, a team of Tulane marketing students stepped up to the challenge, developing a set of tactics that earned them one of three finalist slots and a trip to New York to present their recommendations at Barnes & Noble headquarters.

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Tulane partners with EMI and CME to launch energy trading courses

- Summer 2011 -

This fall, the Freeman School is teaming up with EMI and CME Group to offer a new series of courses for energy and trading professionals in New Orleans, Chicago and Houston. The seminars will cover industry fundamentals, the latest electronic trading software and simulations, and advanced trading strategies that businesses can use to maximize value and manage risk.

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Freeman Days takes over National WWII Museum

- Summer 2011 -

In February, the Freeman School hosted its annual Freeman Days Networking Reception at the National World War II Museum’s Stage Door Canteen. The school’s biggest annual career event, Freeman Days brings together students, alumni and corporate recruiters for an evening of professional networking followed by a day of company presentations and information sessions on campus.

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Entrepreneurs and MBAs are the Perfect Match

- Summer 2011 -

To get some help with her business, Tami Hills turned to the Freeman School and a program of the Tulane Entrepreneurs Association that matches entrepreneurs in need of assistance with MBA students eager to help. MatchNOLA was established to meet the needs of the city’s entrepreneurial community while providing hands-on experience for students interested in starting their own businesses.

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Medical device wins top prize at Biz Plan Competition

- Summer 2011 -

For more than 250,000 women diagnosed with breast cancer each year, lumpectomy surgery offers a less disfiguring, less traumatic alternative to mastectomy, but breast-conserving procedures have traditionally been less effective than mastectomies. Pathostat hopes to change that with a new medical device technology that makes the analysis of tumors faster and more accurate, and for that innovation, the company earned the grand prize of $50,000 at this year’s Tulane Business Plan Competition.

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Social media is the message for employers

- Summer 2011 -

Like a lot of recent graduates, Matt Wesson (BSM ’11) talked up his experience using social media when he was interviewing for jobs, but Wesson had something most other candidates lacked: Business school training. Wesson was a student in MCOM Social Media, the Freeman School’s first course dedicated to the use of social media in a business context. According to Wesson, the class helped give him an edge with recruiters when he was interviewing for a job with an Atlanta software company.

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Freeman jumps in latest U.S. News & World Report ranking

- Summer 2011 -

In its latest survey of America’s best business schools, U.S. News & World Report has ranked the Freeman School 40th on its list of the best graduate schools of business. The ranking, which was published March 15 on usnews. com, represents a jump of 13 spots over the Freeman School’s previous ranking — the second-biggest increase of any school on the list — and is Freeman’s highest ranking in U.S. News & World Report since 2002.

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Burkenroad conference attracts biggest crowd ever

- Summer 2011 -

It might not be obvious from the standing-room-only crowds, but investment professionals still regard the Burkenroad Reports Investment Conference as one of the industry’s best-kept secrets. “It’s not as visited yet by a lot of institutional investors or analysts, so you have the opportunity to get a lot of face time with the company executives,” says Richard Tullis (MBA ’97), senior analyst, energy exploration and production, with Capital One Southcoast.

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Tulane Business Forum to look at innovation and collaboration

- Summer 2011 -

Jay Grinney, president and CEO of HealthSouth Corp., and Michael C. Slocum, executive vice president of commercial banking with Capital One Bank, are among the featured speakers at the 32nd annual Tulane Business Forum. This year’s program, “The Turning Point: Economic Growth Through Innovation & Collaboration,” will take place on Friday, Sept. 30, at the Hilton New Orleans Riverside.

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Crisis experts tout importance of ethical leadership

- Summer 2011 -

Having a well-defined code of ethics may not prevent every crisis, but according to one of the speakers at this year’s Burkenroad Symposium on Business and Society, it helps prevent those crises that do occur from becoming worse. “Ethical leadership is one of the ways of keeping problems problems before they become catastrophes,” said Gael O’Brien, principal of the consulting firm Strategic Opportunities Group.

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Freeman Launches New Master’s Program in Energy

- Winter 2011 -

The Master of Management in Energy is an intensive one-year program focused exclusively on the business of energy and targeted at new or recent college graduates who wish to extend their knowledge and skills for jobs in energy finance, analysis, risk management, consulting and trading.

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MBAs Bring Service Learning to Argentina

- Winter 2011 -

Tulane University has built a national reputation for public service in recent years. Now, thanks to a group of Freeman School MBA students, that reputation is poised to go global.

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Booyah on the Bayou: Mad Money Comes to Freeman

- Winter 2011 -

“Mad Money” host Jim Cramer is famous for his unabashedly bullish take on the stock market, so it was only fitting that the investment guru should bring his CNBC television show to a city like New Orleans and a school like Freeman.

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